Recently, a couple from our group attended a meeting that addressed current concerns, economic, weather-related, and otherwise within farming communities. Over the years, we have been blessed with a lot of good fortune, but we are entering into a time when making good decisions in how we “handle business” becomes more and more critical.
Although the presentation was directed at farmers, it applied nicely to any local business in our area. Each of us living in a small town is closely connected to the aspects of “farm life.” Understanding how dependent each of us are on one another underscores the fact that collaboration and communication is critical to all aspects of life, including within our community.
What are some ways we should better “manage our business” to help ensure that we are all working toward a stronger, more attractive community as a whole?
“One thing we as a group have found to be critically important is to communicate and work together to help each other,” says Bobbi McKeon, owner of Heart’s Desire and coordinator of the specialty shops group.
“When we started meeting almost three years ago now, our goal was to uncover ways to bring more folks into town to increase the foot traffic in our shops,” she continues. “We learned that the best way to do this is to learn more about each other, collaborate and build on each others’ strengths.”
“Today, we are an amazing group of business owners who care about each other. We work together to host events and leverage our resources to improve our community as a whole,” Bobbi says.
Ideally, this same concept can be used throughout the community between businesses, residents and organizations – and ultimately between communities. Banding together helps strengthen the fabric that makes our community special.
As we look to making good decisions in this New Year, one goal for all of us could be to weekly learn to know more about a different person, business, or organization, always looking for the good in one another. Once we know more about each other it becomes easier to collaborate and work together toward the common goal of making our community a better place.
As always, call Bobbi McKeon at (815) 692-4500 or email fairbury@fairburyILattractions.com with any stories, ideas or suggestions for interesting topics to write for our community.